100 Years Of Bluebird

On 12th June 2012, The Bluebird will celebrate 100 years of existence.

The story begins with Sir Malcolm Campbell watching a performance of Maurice Maeterlinck’s play “The Blue Bird” at the Theatre Royal Haymarket, London.

He was so inspired by the play’s themes of searching for happiness that he reportedly rushed from the theatre as soon as the curtain fell and made for the local ironmonger.

There he bought the shop’s entire stock of blue paint, and the rest is history: That night he christened his racing car “Blue Bird” and, with the paint still wet, he would proceed to fulfill his dreams and win his first race at the Brooklands Race Track in Surrey.

So to celebrate a centenary which has seen the Campbell family break over 20 world land and water speed records, the Bluebird cars and boats will gather for the first time ever outside the Theatre Royal Haymarket in London.

The event will look to the future as well as the past with the unveiling of the Bluebird team’s latest vehicle: The Bluebird Formula E Racing Car.

This unique event will take place outside the Theatre Royal Haymarket between 8.00am and 10.30pm on the 12th June 2012.

You, the public, are also invited to a free talk at the theatre where, at 2.00pm, Sir Malcolm’s grandchildren Don Wales and Gina Campbell will speak about their family’s fascinating and inspiring 100 years of record breaking followed by a signing session.

So. Happy birthday, Bluebird.