The new Citroën C3 comes with quite the expansive Zenith windscreen. In order to draw attention to the sheer size of the thing, Citroën have unleashed a fresh digital campaign. However, rather than drawing attention to the majestic field of vision offered through, say, demonstrating a series of panoramic vistas, Citroën are instead highlighting the expanse through showing just how much of an event is even washing the beast.

A new microsite as developed by the Parisian H Agency allows visitors to choose from five wacky characters who’re all itching to unleash their “unique washing talents”. Oo-er!

Visitors can choose from:

Jose Taco – a masked Mexican wrester.
Tania Bing – an American cheerleader.
Diva Brown – boasts and afro and an apparent fondness for funk.
Chick’n – a giant, unimaginatively-named chicken.
The Master – dressed in black suit and sunglasses, in terms of car-washing he’s a force to be reckoned with.

All of the above variously sponge, wipe and spray the windscreen with you – the viewer – watching from the perspective of the driving seat. It is, then, the first ever traffic-jam harassment simulator.

The microsite also allows visitors to explore the new C3 range, book a test drive, view the online brochure and take a 360 degree tour around the car.

“It’s distinctive, fun, memorable and brings a smile to your face” says Marc Raven, Communications Director at Citroën UK. “A fitting campaign to introduce yet more potential customers to the New Citroën C3.”

For details on Nationwide’s latest Citroën leasing offers, click here.

Priding themselves on their dedication in becoming one of the UK’s largest suppliers of vehicles for the mobility sector, Citroën has announced that they will be displaying no less than fourteen of their models at this year’s Mobility Roadshow in July.

Amongst the featured models are the DS3 C3 1.6HDi Exclusive auto with hand controls, steering ball and left foot (flip) accelerator and the C3 Picasso Exclusive 1.6HDi (with steering ball only).

Also showcased will be the award-winning C3 Picasso, the C4 Picasso, the Grand C4 Picasso, the Nemo Multispace, the Berlingo Multispace and the C5.

The emphasis, then, appears not just to be advancements in technology for the benefit of the mobility sector, but also in fuel efficiency, low emissions and in such vehicles which achieve remarkable roominess for wheelchair users whilst retaining their compact nature.

Diversity seems to be the key, then, with not just an extensive range of specialist models on display, but also such MPVs which can be readily converted for the needs of the mobility sector.

Citroën will also, therefore, be demonstrating such vehicles which are popularly used for specialist wheelchair-accessible conversions, such as the recently launched Berlingo Blaze wheelchair-accessible vehicle.

The 2010 Mobility Roadshow will take place from 1st to 3rd July at the East of England Showground near Peterborough. There, one will be able to witness first-hand all the latest in versatile transport solutions.

Citro�n’s new Dispatch 1000 L1H1 2.0i 140 brings to five the number of dual fuel (liquefied petroleum gas, aka LPG, and petrol) vehicles in the marque’s UK line-up. The Dispatch 1000 joins the Nemo 1.4i X and three Berlingo models in sharing this alternative-fueled capability. The new van starts at �12,965 + VAT, making it the most expensive and largest of the Citro�n cargo carriers.

The five vehicles (see details after the jump) are considered Ready to Run Dual Fuel vans and are all exempt from the London Congestion Charge Zone charge. The conversion to dual fuel in the Dispatch 1000 was performed by Nicholson McLaren Engines. NME took out the spare wheel and added a 77 litre LPG tank in its place.

[Source: Citro�n]

Continue reading Citroën adds dual fuel to Dispatch delivery truck for UK market

Filed under: Citroen, Natural Gas

Citroën adds dual fuel to Dispatch delivery truck for UK market originally appeared on AutoblogGreen on Sat, 14 Mar 2009 08:43:00 EST. Please see our terms for use of feeds.

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Citroën adds dual fuel to Dispatch delivery truck for UK market – Green Cars

Citroen, perhaps the quirkiest of the big automakers, is reportedly planning to launch a new green brand that it would sell alongside its current models and the future DS line that was announced at the Geneva Motor Show earlier this month. The first model would be based on the C-Cactus concept that debuted at the Frankfurt Motor Show in 2007 and would use the underpinnings from the French automaker’s C4 model.

So far, there’s no indication of what the new brand may be called. Possible powerplants currently under consideration for the production C-Cactus reportedly include a fully electric option, a hybrid drivetrain and a small 3 cylinder diesel engine borrowed from corporate partner PSA.

In related news, Citroen’s current practice of releasing a sporty version of each model under the VTS designation will supposedly come to an end. Instead of adding performance, future VTS models will focus on adding premium content.

[Source: iMotor]

Filed under: Diesel, EV/Plug-in, Hybrid, Citroen

REPORT: Citroen to launch new green brand originally appeared on AutoblogGreen on Fri, 13 Mar 2009 15:58:00 EST. Please see our terms for use of feeds.

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REPORT: Citroen to launch new green brand – Green Cars

An advert for the Citroen ZX Featuring Ryan Giggs

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Citroen ZX Car Advert With Ryan Giggs Mid 1990s

The exciting new Citroën Dispatch range is now available to lease in the UK, offering no less than 27 body configurations and bringing numerous financial, efficiency, comfort and safety benefits. Van leasing offers are available on the complete range of panel vans, Combis, window vans and a unique, long wheelbase platform cab. The new Dispatch range offers a model to suit virtually any transport application in the mid range light commercial vehicle sector.

Citroën’s new Relay panel van range set the pace in the UK van market at its launch late last year when it became the first to be fitted with satellite navigation and stolen vehicle tracking as standard. Now, this Trafficmaster Smartnav system has been upgraded with many new features.

All 2007 Trafficmaster Smartnav equipped Relay panel vans are now fitted with a removable Touchscreen, with a new screen colour scheme that is the same colour as the vehicle dash lighting. Among the many other improvements offered by the introduction of the new Touchscreen are: quick postcode entry, a ‘favourite’ address functionality that saves up to 20 preset destinations – twice as many as the previous model – and previous destination recall of the last five destinations, so that drivers can download routes without delay.

The upgraded Trafficmaster Smartnav includes visual congestion charge zone warning, subscription status, instant mute, passenger post code entry on the move and GPS speed in mph or kph, while the removable Touchscreen allows the driver to unplug the screen for added security.

Citroën has revealed first details of its stylish new seven-seat compact MPV, the C4 Picasso. This extremely spacious, practical and comfortable new people carrier will make its world debut at the Paris Motor show next month and will complement the Company’s exceptionally popular existing MPV line-up.

The C4 Picasso is a fresh alternative for customers looking for a versatile family car, with a host of new featuresdesigned to make travelling as easy and enjoyable as possible.

Citroën is already one of the biggest players in the UK MPV market. The Xsara Picasso, the best-selling MPV among private buyers, sits alongside the Berlingo Multispace, the country’s most popular budget MPV, and the award-winning C8 full-size people-carrier.

With the introduction of the C4 Picasso, Citroën is offering compact MPV buyers a choice of two very different and distinctive styles and interior configurations – the C4 Picasso’s seven seats adding to the five seats of the Xsara Picasso, a model that will continue to form part of the Citroën line-up for many years to come.

Citroën has announced first details of its exciting new Sports Utility Vehicle (SUV), that is set to add an extra dimension to the French manufacturer’s range when it goes on sale in Europe from summer 2007. The versatile Citroën C-Crosser boasts four-wheel drive capability, exceptional levels of space and comfort, as well as an advanced, fuel efficient HDi diesel engine equipped with environmentally-friendly Diesel Particulate Filter System.

Grace Jones Citroen Car Advert From Mid 1980,s

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Grace Jones Citroen CX Car Advert