The all new Honda Civic advert for 2012 will hit our screens this week to tie in with the car arriving at showrooms shortly afterward.

Customers can start test driving the new Honda Civic this week.

The TV campaign breaks with a 30 second TV spot which can also be viewed on Honda’s youtube channel as of yesterday.

The advert follows the spark of an idea from conception in the Honda factory then flows off in different directions, signalling the development of the car, before finally resulting in the brand new Civic.

Martin Moll, Head of Marketing, Honda (UK), said: “Our dealers are incredibly excited about taking the launch activity to the next phase and get customers in the car. Everyone here at Honda is looking forward to receiving customer feedback and we are confident it will be even more successful than its predecessor.”

“We have timed the launch of the TV advert to coincide with the first cars arriving in showrooms to really maximise awareness. The advert is a synopsis of the unknown journey the engineers took to continuously improve the Civic and is brought to life in a dramatic reveal of the new model at the end.”

Now in its ninth generation, this latest Civic is available from £16,495 for the entry-level 1.4-litre 100PS i-VTEC SE.

Familiar Honda trim levels of SE, ES, EX and EX GT offer comfort, convenience and technology as standard.

If economy is top of your list when searching for a new car, you won’t want to miss our latest deal on the Honda Insight, available to lease from just £149.95 + VAT a month!

Styling, spacious and super-economical, the Honda Insight is hard to beat when it comes to low running costs and fuel economy.

Featuring Honda’s latest hybrid technology, the Insight delivers a low fuel consumption of up to 64.2mpg and produces only 101g/km of C02 placing it into the inexpensive B VED tax band.

But don’t be fooled by the Insight’s hybrid capabilities, this stylish family car also boasts a high standard specification with climate control, front and rear electric windows, heated electric mirrors, alloy wheels and MP3 compatibility as standard on every model.

Nationwide Vehicle Contracts is pleased to offer a special car leasing deal on the Honda Insight 1.3 IMA SE CVT. Prices now start from just £149.95 + VAT a month on a 5000 MPA, 2 year contract – fantastic value for a car of this specification.

To take advantage of this amazing Honda car leasing deal and to find out more about the Honda Insight, simply follow the above links or call Nationwide Vehicle Contracts on 0844 482 9595.

Prices based on a 2 year , 5000 mpa contract and excludes VAT, initial payment and processing fee. Limited Stock Available. Terms & Conditions Apply.

The new car features sports styling cues, including a deep front air dam and rear spoiler, and rides 15mm lower on 18-inch alloys shod with 225/40 ZR18 tyres.