Author - Alex Bradley

Alex Bradley is a digital content specialist at Nationwide Vehicle Contracts, working across content strategy, SEO, UX and digital marketing to help customers research, understand and choose their next vehicle.

A Multimedia Journalism graduate from Manchester Metropolitan University, Alex volunteered at The Northern Quota, where he worked as a Reporter before becoming Head Sports Editor. He joined Nationwide Vehicle Contracts in 2022 and has since developed a broad role spanning the company's website, blog, guides, email marketing, social media and video content.

Alex is responsible for creating content for new vehicles and manufacturers, as well as managing and optimising key pages across the Nationwide Vehicle Contracts website. His work focuses on improving organic search visibility, keeping content useful and up to date, and creating a straightforward digital journey for customers researching car and van leasing.

Alongside content creation, Alex works across content design and UX, using search trends, customer behaviour and performance data to identify opportunities to improve the website. He also works closely with in-house teams to ensure digital content supports both customer needs and wider commercial objectives.

Outside of work, Alex is a keen sports fan, particularly football and cricket, and plays competitively for Prestwich CC in the Greater Manchester Cricket League.