I was a bit too young to fully enjoy Ferris Bueller’s Day Off as I was born a year after the movie was released. This however did not stop me from fully embracing 1980’s cinema, ultimately falling in love with it when I finally saw it. Since that faithful day, Ferris Bueller’s (Matthew Broderick) crazy antics on his day off school have stayed with me my entire life, causing me to think of ways to skip classes as well. Deeply entrenched in my psyche, when I saw a potential commercial for sequel you could imagine my shock. I was ready to pay or do anything necessary to see it. Unfortunately for me, it did not turn out to be a movie at all. Rather, it was a campaign created by Honda to introduce its new CR-V.
However, all was not lost. While we didn’t get a movie per se, we did receive a bit of a nostalgic interpretation of our hero’s past exploits. Here is a list of connections between the original film and Honda’s recent reinterpretation:
The opening scene is very much so reminiscing of the original film: Mr Broderick is faking being sick. Once more talking to the camera and breaking the third wall, he addresses us about his plans. With the classic music playing in the background, he says that it is his “worst performance of his career,” the very same lines uttered when he was much younger.
Here there is a brief switch to the commercial part of the sequence. The classic “Broderick, Broderick” remark of the valet is reminiscent to the “Bueller, Bueller” uttered by Ben Stein. We than finally see what the cars looks like. The Honda CR-V is actually one of the company’s longest running vehicles. With the new fourth generation set for release in 2012, the crossover is a highly successful and powerful vehicle that could transfers any terrain. While it may not be a Ferrari 250, the car certainly looks quite good.
Later in the after Broderick almost gets caught by his boss but plays it cool and hides much like he had trying to ditch his highschool principal. His fun antics in the museum are directly inspired by what he did to the art pieces in the film. With short shots back to the Honda, Broderick once more gets on a float to sing a slightly different song than his original rendition at the Chicago parade.
The last wink related to the valet stealing the new Honda for a joy ride. While it may not be a Ferrari, the car looked quite good jumping over the hills. Finishing off with the classic saying that “life moves pretty fast. If you don't stop and look around once in a while, you could miss it,” the commercial certainly lived up to its original film.